From http://vocuspr.vocus.com/vocuspr30/Newsroom/ViewAttachment.aspx?SiteName=Subaru&Entity=PRAsset&AttachmentType=F&EntityID=105014&AttachmentID=f3718a26-3f46-472d-a3b4-a36ed72e10d6: SUBARU REPORTS RECORD IMPREZA NOVEMBER SALES
-- Subaru Impreza sales up 9%; Subaru Tribeca up 18% --

CHERRY HILL, N.J., Dec. 3, 2007 -- Subaru of America, Inc. today reported November sales of 14,868 units. Sales of the all-new 2008 Subaru Impreza posted a November record up 9 percent over the same period last year, while the redesigned Subaru Tribeca also posted a double digit gain.

“We are pleased to see that the new 2008 Subaru models continue to be well received by the market,” said Tim Colbeck, vice president of sales, Subaru of America, Inc. “We expect to see this momentum carry on through the end of the year.”

Subaru Tribeca sales were up 18 percent with 1,417 units in November. Sales of the Subaru Legacy line totaled 6,672 units, up two percent, with the Subaru Outback accounting for 4,872 units of that model line total. Subaru Forester recorded a November total of 3,046 units, while the Subaru Impreza was up 9 percent with a November record of 3,731 units for the month.

In November, the 2008 Subaru Impreza was the only small car to earn the highest rating in the most recent Insurance Institute for Highway Safety (IIHS) crash tests that now require side head protection and electronic stability control. The
2008 Subaru Impreza received “GOOD” ratings in the frontal, side and rear-impact crash tests for both the driver and passenger seating positions. Based on this performance and standard side curtains for side impact head protection, the 2008 Impreza 2.5i with VDC was the first small car to receive the coveted IIHS “Top Safety Pick” award.

For a complete sales chart and additional information about Subaru of America, Inc. and Subaru vehicles, visit our media website at www.media.subaru.com.

About Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. Subaru makes the best-selling All-Wheel Drive car sold in America based on R.L. Polk & Co. new vehicle retail registration statistics. For additional information visit www.subaru.com.

http://i14.tinypic.com/8fn1015.jpg

why no mention of 6% sales drop and increasing dealer inventories?

That facelift for the Tribeca was way overdue...
I see that the public likes the new impreza look... you can due stupid internet polls all day long but voting with money is what counts...

why no mention of 6% sales drop and increasing dealer inventories?

Other dealers are offering deals too and are not selling much...
do you even realize how slow the car sales are right now?

Other dealers are offering deals too and are not selling much...
do you even realize how slow the car sales are right now?

yes i do, but i hate the BS marketing hype verbiage above the spreadsheet.

Makes it that much more impressive with new car sales in the crapper. It makes me sad that the blandification of another unique style is rewarded with mainstream success.

yes i do, but i hate the BS marketing hype verbiage above the spreadsheet.

dealer inventories always increase this time of year... it's the year end build out duh... This year this time is far below any year in recent history. Forester is also a lame duck with dwindling inventory. November is typically soft... December is normally a big month for Subaru.

Makes it that much more impressive with new car sales in the crapper. It makes me sad that the blandification of another unique style is rewarded with mainstream success.

?

If sales are up, doesn't that tell you that people actually like the new look and maybe it isn't so "bland" to everyone but the really cool people here?
Maybe this is just a sign that the 04-07 styling didn't sit well with most people.

It's amazing the spin people put on things to make reality suit their own perceptions. :lol:

dealer inventories always increase this time of year... it's the year end build out duh... This year this time is far below any year in recent history. Forester is also a lame duck with dwindling inventory. November is typically soft... December is normally a big month for Subaru.

my comparison was against last year dealer inventories, duh. last year was 41,506 this year is 44,784.

if forester inventory is dwindling then the other models are way ahead of last year in dealer inventory, no?

?

If sales are up, doesn't that tell you that people actually like the new look and maybe it isn't so "bland" to everyone but the really cool people here?
Maybe this is just a sign that the 04-07 styling didn't sit well with most people.

It's amazing the spin people put on things to make reality suit their own perceptions. :lol:

Maybe you need to look up the definition of bland in the dictionary. Unique doesn't sell well to mainstream buyers. There's a reason Toyota is taking over the world. The Corolla must not be bland, because it sells like crazy.

I saw a wrx on the st. the other day
I was sad :(
I didn't even wave at the dude

Maybe you need to look up the definition of bland in the dictionary. Unique doesn't sell well to mainstream buyers. There's a reason Toyota is taking over the world. The Corolla must not be bland, because it sells like crazy.

Right...so there is only bland or unique and no inbetween?

where's all the people that said that the impreza was going to be a failure?

where's all the people that said that the september/october sales numbers were largely 07 impreza sales?

08 = fail :)

Happy? Unfortunately I thought the sales would be better since the model is more mainstream. They may be selling but probably not as many to enthusiasts... We will never know.

I know that in my area they don't seem to be moving off the dealer lots but I could be wrong as well. I have not seen one on the road yet, but that doesn't mean they are not around.

its still a failure in my eyes. They could sell a billion of them and I couldnt care less really, the 08+ Imprezza is not a car thats on my list to buy anymore.

Not that Subaru gives a crap, for every person like me, they will probably gain a regular joe who buys a car, which is what they were after I guess.

I have barely seen any on the road and I haven't heard anything about sales being up! I've heard some of the opposite however.

Considering the following climate, its amazing subaru is doing as well as they are:

DETROIT (AP) -- Automakers reported mixed U.S. sales results for November on Monday, with some new or more fuel-efficient models performing well despite consumer malaise over high gas prices and the weak economy.

But even with rising sales of small cars and crossovers, the industry is predicting things will get worse in 2008. General Motors Corp. said Monday it is cutting scheduled first-quarter production by 11 percent, while Ford Motor Co. said it would cut scheduled production by 7 percent. Ford's top U.S. sales analyst, George Pipas, said the automaker is predicting sales will be at their slowest pace in a decade in the first half of 2008.

Shares of automakers fell. GM dropped $1.22, or 4 percent, to $28.61 in trading Monday, and Ford shares declined 26 cents, or 3.5 percent, to $7.25. Toyota shares fell $1.53, or 1.4 percent, to $110.92. Shares of Nissan declined 23 cents, or 1 percent, to $22.67, and Honda shares dropped 92 cents, or 2.7 percent, to $33.49.

November sales fell 2 percent industrywide in November, according to Autodata Corp. Car sales were up 6 percent but sales of trucks and sport utility vehicles fell 7 percent.

rough market for the new Impreza. Do have to agree with the previous poster- myself and a subaru enthusiast friend were just noting that neither of us has seen a *single* new impreza- none, not a one. Either they aren't selling around DC or they are so bland we just haven't noticed them...

Frank

But But, its a failure! Subaru sure missed the mark on this one! Surely my GD resale values are skyrocketing! PR stunt PR stunt! Subaru propaganda!

I like the new look, I've seen a few around here and one of my neighbors bought a new Impreza. I think they did a great job, and apparently so does the general public.

I almost just ranted about the impreza data being from Japan, then I realized the "Domestic" and "Japan" columns are place of manufacture, not place of sales. :rolleyes:

Frank

After reading the chart they have sold less cars this month compared to last year. I live in Subaru contry & havent seen a single new impreza on the road. My salesmen buddies keep complaining how the new car is a pos/wont sell.

After reading the chart they have sold less cars this month compared to last year. I live in Subaru contry & havent seen a single new impreza on the road. My salesmen buddies keep complaining how the new car is a pos/wont sell.


Not sure how it is in the USA but here in Australia where I live I have seen three 08wrx's and five 2.5 Impreza's.

Not that this means **** anyway as I didn't see a pignose for 7 months after release now seeing quite a few getting around.

Also don't live in a major city so good going Subaru.

my best Subaru was a 83 sportwagon come on Subaru bring em back

Didn't see hardly any 2 months ago (when I took a WRX hatch for a test drive), so was thinking the 08 was a lead zeppelin.

A month ago it was one a week.

Now I see almost one per day (includes all standard and WRX trims).

The interesting thing is that they are almost all exclusively the hatch.

Maybe the US is finally coming around to what the rest of the world has known for years - that the hatch may not be a "Sedan", but it has great utility.

Get used to the Impreza not being so unique anymore....

?

If sales are up, doesn't that tell you that people actually like the new look and maybe it isn't so "bland" to everyone but the really cool people here?
Maybe this is just a sign that the 04-07 styling didn't sit well with most people.

It's amazing the spin people put on things to make reality suit their own perceptions. :lol:

Quoted for troof.

Are all of those units sold in November 08's or is it a mixture of the older models and 08's? I was trying to take advantage of the special financing on the older models, but every dealership I went to was sold out of the 07's and were quick to point out that they had plenty of 08 models on the lot.

Are all of those units sold in November 08's or is it a mixture of the older models and 08's? I was trying to take advantage of the special financing on the older models, but every dealership I went to was sold out of the 07's and were quick to point out that they had plenty of 08 models on the lot.

its still probably a combination of 07s and 08s but i think that the 07s are becoming very limited as of right now

Haven't had any 07s for QUITE a while...
Definitely short on the 08s... they are selling VERY well..

its still probably a combination of 07s and 08s but i think that the 07s are becoming very limited as of right now

The year end/model end sale definately contributed, but honestly I went from a hater to wanter with the new model. The sports grille makes a huge difference IMO. Plus, it is so much more comfortable.

That facelift for the Tribeca was way overdue...
I see that the public likes the new impreza look... you can due stupid internet polls all day long but voting with money is what counts...

Come on, it was only out for two model years. How much quicker could they do it and still use up the parts already contracted for and in the pipeline?

its still probably a combination of 07s and 08s but i think that the 07s are becoming very limited as of right now

probably not any 07s in those numbers any more.

I haven't seen an 07 on my dealers lot since august, and the other dealers I pass by haven't had any either.

Yes, I'm the guy that rubbernecks as I pass subaru dealers.

Not that I'm doubting the numbers, but didnt the MY08 get released later in the year than previous MY's? How do these numbers compare to the first 2 months the 06's came out?

Haven't had any 07s for QUITE a while...
Definitely short on the 08s... they are selling VERY well..

Hah I pass by Eastside Subaru once a month or so...

Hows the remodel going?

probably not any 07s in those numbers any more.

I haven't seen an 07 on my dealers lot since august, and the other dealers I pass by haven't had any either.

Yes, I'm the guy that rubbernecks as I pass subaru dealers.

i know we sold one or two last month.. i think we still have one left on ours

After reading the chart they have sold less cars this month compared to last year. I live in Subaru contry & havent seen a single new impreza on the road. My salesmen buddies keep complaining how the new car is a pos/wont sell.

Note that all the monthly sales decline can be attributed entirely to the discontinuance of the baja and the decline in lame duck Forester sales. Everything else is up, so really this is ok-to-good news. Dealers might be disappointed though because new model sales for truly "successful" redesigns might average more than 9% across the industry. In other words, whenever Honda re-does the Accord, how much of a spike do they typically see in sales? I'll bet for the big brands its typically more than 9%.

Frank

Note that all the monthly sales decline can be attributed entirely to the discontinuance of the baja and the decline in lame duck Forester sales. Everything else is up, so really this is ok-to-good news. Dealers might be disappointed though because new model sales for truly "successful" redesigns might average more than 9% across the industry. In other words, whenever Honda re-does the Accord, how much of a spike do they typically see in sales? I'll bet for the big brands its typically more than 9%.

Frank

the industry itself seemed to be down as a whole (or at least it seemed like it)

I traded my 02 WRX for an 08 5DR two days before Thanksgiving. I really like my new car. It doesn't have the gokart handing that my 02 had, but that's ok. For now, I am enjoying the comfortable ride. In time, I'm sure I'll want to get more out of it and mod it accordingly.

I consider myself a Subaru entusiast.

The Baja's doing so well with its negative 100% drop.

Note that all the monthly sales decline can be attributed entirely to the discontinuance of the baja
Frank


:lol::lol::lol::lol::lol::lol::lol::lol::lol:


Thats the funniest thing I have read on Nasioc in a LOOOONG time.

Please tell me you are kidding.

While some people may have had a use for that car/truck type thing, it was a big mistake on Subaru's part to even make that thing.

I cant even begin to tell you how much money dealer's and Subaru lost in order to sell the 3000 per year.

The declining sales are a direct effect of the market. Nothing to do with Baja's:lol:.

If any model changes are hurting Subarui, I would say it is the lack of a legacy wagon.

Mike....

:lol::lol::lol::lol::lol::lol::lol::lol::lol:


Thats the funniest thing I have read on Nasioc in a LOOOONG time.

Please tell me you are kidding.

While some people may have had a use for that car/truck type thing, it was a big mistake on Subaru's part to even make that thing.

I cant even begin to tell you how much money dealer's and Subaru lost in order to sell the 3000 per year.

The declining sales are a direct effect of the market. Nothing to do with Baja's:lol:.

If any model changes are hurting Subarui, I would say it is the lack of a legacy wagon.

Mike....

Look at the chart. Frank was saying that every carline is up except for Forester and Baja. Forester inventories are dropping as the car has already finished being built. Baja doesn't exist anymore. He was correct in stating the decline in sales came from the Forester and Baja lines.

Look at the chart. Frank was saying that every carline is up except for Forester and Baja. Forester inventories are dropping as the car has already finished being built. Baja doesn't exist anymore. He was correct in stating the decline in sales came from the Forester and Baja lines.

It seemed as though Frank was attributing the lower sales (Nov. 06 vs. 07) to the lack of a Baja.

Whlie I agree that the Forester "Lame Duck" may be a factor, the fact that the Baja was discont. plays no factor in the 06 vs. 07 decline. If Forester sales were on par with last year, you would not see the decline. Baja or no Baja :D

Mike...

It seemed as though Frank was attributing the lower sales (Nov. 06 vs. 07) to the lack of a Baja.

Whlie I agree that the Forester "Lame Duck" may be a factor, the fact that the Baja was discont. plays no factor in the 06 vs. 07 decline. If Forester sales were on par with last year, you would not see the decline. Baja or no Baja :D

Mike...

I had intended that statement only to refer to the effect the numbers of units were having on the overall percentage. I may have accidentally implied some meaning in the change in Baja status, but none was intended. Whether the reduction came from F+B, or just F, the important part is, as SoDealer pointed out, that L, O, I, and T sales are all up.

Frank

^^^^Agreed. Sorry 4 the confusion.

Mike...

Thanks for getting that cleared up, S14guy.. I was LOL'ing at the comment. I thought Frank was messing with us, too. :D

this is just too weird. im in the car capital los angeles and am actively trying to spot them on the road...ive seen just one!

wow the Baja is STILL on the list after what almost 2 years of no more being made?

Also I have yet to see a 08 Impreza on the road here in the Tri-sate area.

It doesn't have the gokart handing that my 02 had...

:lol: That's a good one. Unless you are talking about modified suspension, stock WRX suspensions are really soft. Felt bad when I told my uncle that his 06 WRX was a wallowing, understeering pig compared to my 510.

Not that I didn't covet his car, though. :lol:

this is just too weird. im in the car capital los angeles and am actively trying to spot them on the road...ive seen just one!

'cause LA is the central hub of Subarus. :rolleyes:

this is just too weird. im in the car capital los angeles and am actively trying to spot them on the road...ive seen just one!

Also I have yet to see a 08 Impreza on the road here in the Tri-sate area.

'cause LA is the central hub of Subarus. :rolleyes:

same here, I drive 2,000 miles a month in New England (if not the central hub a major site :cool:) and I've seen 1 2008 2.5 hatch on the road and 1 Dealer gassing up a 2.5 sedan. Pretty strange after 2 months of sales records, considering I see an average of 50 Subys a day driving.

not statistically valid, but a fact non the less.

seen 1 in NJ

I saw a UFO yesterday. It had clear tail lights.

I'm digging my '08 WRX sedan so far.

For those who haven't driven it, the limits of the car are actually just about the same- you can rip around an on-ramp just as fast as an '07, you just will have a bunch more body roll while you do it- it takes a little more faith to push the car around a corner, but it hangs in there.

The added low end torque is noticable over the '07.

The new seats SUCK compared to the old ones. Do a terrible job holding you in place.

I'd consider myself an enthusiast, this is my 3rd WRX.

It's amazing the spin people put on things to make reality suit their own perceptions. :lol:

Don't kid yourself, the mainstream digs bland cars.

I think alot of the sales are from the base 2.5i....Every salesman I have talked to down here have said that 2.5i sales are great, WRX sales are terrible. They also say that there has been alot of interest in the STI.

I think alot of the sales are from the base 2.5i....Every salesman I have talked to down here have said that 2.5i sales are great, WRX sales are terrible. They also say that there has been alot of interest in the STI.

Yup, that's the same thing mine told me as well. 2.5i's are selling great, the WRX hasn't, and there is a wait and see on how the STi does.

I have seen 1 sedan and 1 hatch on the road so far, both OLD people behind the wheel. :lol:

IMHO it's a good thing that they put distance between the WRX and the STI. Maybe not a good thing for us, directly, but a good thing for the company which - in turn - will mean a good thing for us in the long run, right? :)

Also, I think they should just drop the WRX in the name WRX STI. There should be Subaru WRX and Subaru STI, for even more distinction. One it's a powerful, safe, AWD, fast car bla bla, the other it's a rally breed monster, with an AWD system a lot more complex, a really different look and so on. I'd say this separation it's going to be good for the company, in the end.

-Separator

I have seen 1 sedan and 1 hatch on the road so far, both OLD people behind the wheel. :lol:

Well things aren't changing then, alot of older drivers seem to like the non-turbo Impreza's. 04's-07 seem to be popular with that age group but anyone young seems to be driving mazda 3's over here anyway.

i baught the 08 sedan WRX .. i like it... they made the back look too much like a ford 500/ sub. legacy though.. .they should have boxed it up a bit more.. the front i love though.. i dont consider myself mainstream... i think in the end it really all depends on the individual.. il tell you this.. noone up her in candada has them yet.. old people or young people... besides, the fact that someone said they saw 08's with old people driving them makes sence... while the WRX isnt a fenatically high priced vehicle it isnt cheap either... im 21 and i own an 08, im sure there arent alot of 21 year olds that can fork over 30k for a car... i dont have a single friend that could dream of owning one. so it makes sence that people who are older, have paid ther due's and can afford a WRX

dude i dunno where these cars are selling. except for the 08's i've seen at the dealership i've seen TWO 08s on the road on long island (no wrx either), and alot of people live here and i spend 1-1.5hrs in the car every day.

Also, I think they should just drop the WRX in the name WRX STI. There should be Subaru WRX and Subaru STI, for even more distinction. -Separator

Good idea, but then they'll really lose the overseas uber model "who has the longest name" war with mitsu. impreza wrx sti wr1, mitsu evo viii mr fq340, etc. Damn those are mouthfuls of a model name!

well even the guy in the dealership in florida said that subaru is going out of buisness in alot of places in florida.. infact the subaru side of that place just did.. the ford dealership baught all the vehicles from the other side.. turns out they dont need all wheel drive to lure people in there :P lol

Good idea, but then they'll really lose the overseas uber model "who has the longest name" war with mitsu. impreza wrx sti wr1, mitsu evo viii mr fq340, etc. Damn those are mouthfuls of a model name!

Isn't anyone else in on this war? What about the Nissan Sentra Spec-V R? Any others?

Frank

well even the guy in the dealership in florida said that subaru is going out of buisness in alot of places in florida.. infact the subaru side of that place just did.. the ford dealership baught all the vehicles from the other side.. turns out they dont need all wheel drive to lure people in there :P lol

:lol::lol::lol: