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Old 12-11-2001, 08:47 PM   #1
blue5spdwrxwagon
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Member#: 5986
Join Date: Apr 2001
Location: Detroit, MI
Default Prodrive to Reskin Flagging Subaru Impreza

I found this article in Wards today. What do you think? Will our cars be soon outdated?

Prodrive to Reskin Flagging Subaru Impreza

by Peter Robinson

WardsAuto.com, Dec 11 2001


WARWICK, U.K. Ė Prodrive, the British engineering company that also runs Subaruís World Rally Championship team, has been given responsibility for a rushed major facelift of the current Impreza and WRX.

WARWICK, U.K. Ė Prodrive, the British engineering company that also runs Subaruís World Rally Championship team, has been given responsibility for a rushed major facelift of the current Impreza and WRX.

Stung by continual criticism of the new carís styling and slowing sales in some markets, Tokyo sources claim Subaru-maker Fuji Heavy Industries Ltd. has ordered the reskin to involve every exterior panel except the doors, rear fenders and greenhouse. Marked for extinction are the carís ugly, oversized headlights. In their place the revised model gets smaller lights that insiders claim are much better integrated into the overall design.

The new model, not expected to go on sale until early 2003, represents a major coup for Prodrive, which has worked hard to develop a close relationship with the Japanese manufacturer.

Prodrive styled the WRX STi Impreza, the minor facelift for the new 265-hp version, bringing to the car revised headlights and a bigger intake for the hood. Fujiís confidence in Prodriveís fast expanding design capability, based in the U.K., led to the decision to hand over responsibility for the revised car. However, itís believed Fujiís in-house design team still is in charge of styling the next all-new Impreza, not due until at least 2006 and expected to be built on a new platform.

Meanwhile, sources confirm that an all-new Subaru Forester will make its debut at the Geneva show in March.
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