Originally Posted by JuggernautTCW
they will lose weight if people can prove that they are willing to pay for it - its not a technology issue, but a marketing and profit problem. i trust ford to do their market research and not trust random enthusiasts on the forums claiming that they will own a car because of xyz reason.
I would imagine that the ever increasing standards for a "safe car" are what drives the weight of the vehicles up; and unnecessary luxurious amenities. That, and the fact that the typical american prefers a larger, more comfortable car.