Originally Posted by catinthehat
I may be in the minority here, but I am pretty disappointed this car is going to be selling in the sub 30k price range. I feel like with it's low curb weight, a 320-350 HP engine, upscale interior (sorry interior of this car looks absolutely awful even compared to my 11' wrx) and a 40k price tag, it would definitely fill a niche sports car enthusiasts are looking for. It would be able to compete with cars costing 60k+. I don't see this as being a "2nd" fun car for anyone who can afford a weekend warrior. It is going to be a cheap DD for people who can afford one low car payment and are willing to sacrifice useability for looks and some handling benefit.
I realize this was never the intention for the vehicle from the start, but the foundation is there. At the end of the day, as a car enthusiast, I just can't get excited over an underpowered 22k car with no racing heritage.
as much as i disagree with your conclusions, i do think youre very right here. and i cant really argue with your call to increase the value of the car: despite its much lower price point, for me the brz sti really needs to compete with the cayman for thrills and chills. its kind of down to those 2 and i really just want the one that i am simply going to enjoy driving more, regardless of price or stigma. and i do think losing a large amount of customers in similar positions will be the main thing to hurt brz sales. but to say subaru should have made a 350 hp lexus coupe instead of this is not a part of the same foundation.
in reflecting on this continued 'underpowered'/'drivers car'/'you dont get it' back and forth nonesense, i guess it really comes down to one thing for the person considering this cars market - are you more concerned with weight or power? will you have your new subaru coupe ala elise or ala C6 vette?
im here for the former.