For me its about the size. I like that its still on the small size but has more leg room, specifically the rear...and with two growing kiddos it makes since. Plus my dog didnt really fit in the sti. Now if i could have found a brand new gd wagon, i would have considered it. But the sti was my first used car ever and i didnt have very good luck with it and my suspensions were confirmed about its problems im glad i traded up.
I think my only gripe with my new one is audio system....i would have figured subaru could atleast put a significantly better factory system in place. Oh well, thats what the aftermarket is for