I think people buy 2WD SUVs/CUVs just to avoid the minivan stigma. Vans typically offer an even better ability to transport people and large items, and have a raised seating position.
You nailed it regarding Acura. If you're an automaker, that brings your luxury marquee downmarket, removing a bit of luster in the process.
(I like the Tesla for its looks, power and gee-whiz factor, but couldn't afford one. If I could, I could likely also afford a second vehicle for snow.)
I'm a bit excited about a hybrid Crosstrek because it may bring an affordable, efficient, capable CUV to market. In my neck of the woods I see Subarus and Prii (Priuses) comprising practically 50% of the vehicles parked at trailheads. Maybe with a hybrid Crosstrek there won't be so many Prii.