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Old 05-07-2013, 12:12 PM   #20
gggplaya
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Member#: 139444
Join Date: Feb 2007
Location: PA
Vehicle:
2008 Impreza
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Quote:
Originally Posted by WRXHillClimb View Post
Why do v6 convertible mustangs sell? Same demographic, same knowledge of cars.
Not the same demographic at all. Most men will not be seen dead in a beetle convertible. A mustang convertible yes, a mini convertible maybe, but not a beetle convertible, and it's not about being fruity, the car just seems too feminine. The hardtop makes for a little more masculinity. So really the major demographic are women who want to look cute. But then you're also competing hard with the mini cooper s convertible for $28k. Also along the horizon toyota is going to release the FRS convertible which will blow both of these cars out of the water in terms of cuteness, and adds coolness to it as well.
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