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Old 05-07-2013, 10:00 PM   #1
old school
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Default Local shops sharing info?

I got a fancy plastic card from AWD Auto today, addressed to me, offering me $ off services. I am a bit distressed that some other Subaru shop or the dealer I bought a new car from lately might have sold my info.

I'm not happy about it.
Anybody else get surprised mail for no reason from these guys?
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Old 05-07-2013, 10:28 PM   #2
leftbraned
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bigger brother doesn't like people who are horizontally opposed.
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Old 05-08-2013, 12:03 AM   #3
corvid
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Yes, was not pleased
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Old 05-08-2013, 12:09 AM   #4
STI Dy
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I blame Dunkin

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Old 05-08-2013, 12:16 AM   #5
MrMorninwood
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I feel like I'm
in "2 Fast 2 furious."

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I got the same thing.
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Old 05-08-2013, 12:44 AM   #6
Lord Stinky
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that reminds me I'm due for an oil change.

dunkin amma call u next week
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Old 05-08-2013, 12:52 AM   #7
eNx
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Your info is being sold all the time.
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Old 05-08-2013, 01:15 AM   #8
mitch808
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Quote:
Originally Posted by eNx View Post
Your info is being sold all the time.
This x infinity! Selling of customer details, purchase habits, gender, ethnicity, age range, income... This is the norm today and has been for more than a decade.

My company sells massive database technology to farm out this info and run analytics on the data, as one of its many use cases...
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Old 05-09-2013, 11:46 AM   #9
old school
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Quote:
Originally Posted by mitch808 View Post
This x infinity! Selling of customer details, purchase habits, gender, ethnicity, age range, income... This is the norm today and has been for more than a decade.

My company sells massive database technology to farm out this info and run analytics on the data, as one of its many use cases...

Indeed. But it seems that they would know I drive a Subaru and have my address courtesy of some other Subaru shop. I guess I am dreaming to hope that they would have better integrity, being Subaru people.
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Old 05-09-2013, 11:52 AM   #10
vdubsta05
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I've been taking my car to dealerships for service. I recently got mail from Suburb Subaru down on Lake City/Lake forest park.
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Old 05-09-2013, 11:59 AM   #11
zigzag801
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Quote:
Originally Posted by old school View Post

Indeed. But it seems that they would know I drive a Subaru and have my address courtesy of some other Subaru shop. I guess I am dreaming to hope that they would have better integrity, being Subaru people.
Like Mich said, this is the norm everywhere now. They don't even need your info these days to get a general understanding of who you are. Just go to http://www.google.com/ads/preferences and google will give you an estimate of who they think you are. These day's, almost everything is open to businesses and people.
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Old 05-09-2013, 12:40 PM   #12
sunnysid3up
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Quote:
Originally Posted by old school View Post
they would have better integrity, being Subaru people.
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Old 05-09-2013, 02:35 PM   #13
eNx
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Quote:
Originally Posted by old school View Post
Indeed. But it seems that they would know I drive a Subaru and have my address courtesy of some other Subaru shop. I guess I am dreaming to hope that they would have better integrity, being Subaru people.
Most likely, the people that sent you a flyer went through an ad agency. Those agencies has your data. They're the ones that creates the flyers and sends it out.

Local Shops involment = Gave dollarbucks to the agency.
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Old 05-09-2013, 03:39 PM   #14
Vostok 7
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Do you need to
read this in Braille?

Default

Quote:
Originally Posted by old school View Post
they would have better integrity, being Subaru people.
Quote:
Originally Posted by sunnysid3up View Post
Glad I'm not the only one that found that hilarious!
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Old 05-10-2013, 01:56 PM   #15
Dunkin
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...
(V) (;,,;) (V)

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Quote:
Originally Posted by Lord Stinky View Post
that reminds me I'm due for an oil change.

dunkin amma call u next week
Sounds good, buddy. Talk to ya then, or chat or FB or whatever.

Quote:
Originally Posted by eNx View Post
Most likely, the people that sent you a flyer went through an ad agency. Those agencies has your data. They're the ones that creates the flyers and sends it out.

Local Shops involment = Gave dollarbucks to the agency.

^^^ This is what happened. This has nothing to do with a lack of integrity, as we are not selling your information, but instead gave dollarbucks to said agency for advertising.


Sorry for those of you that were bothered by receiving a piece of mail... Toss it in the trash if it does not apply to you.

This is a marketing strategy, to give folks that don't know about us an opportunity to visit.

Keep Calm
And
Chive On
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Old 05-10-2013, 02:08 PM   #16
STI Dy
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I was actually excited to get it, the only Subaru stuff we get now is all addressed to my wife. It also reminded me I need to make an order with you soon
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Old 05-10-2013, 03:14 PM   #17
TrickNipple
moon moon
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Default

Quote:
Originally Posted by STI Dy View Post
I was actually excited to get it, the only Subaru stuff we get now is all addressed to my wife. It also reminded me I need to make an order with you soon
Two of the big bottles!







Tonite
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Old 05-10-2013, 03:21 PM   #18
Super_HKS
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SWP

Default

Quote:
Originally Posted by STI Dy View Post
I was actually excited to get it, the only Subaru stuff we get now is all addressed to my wife. It also reminded me I need to make an order with you soon
Do you still get your monthly KFM?


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Old 05-10-2013, 07:29 PM   #19
STI Dy
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2005 S55 AMG Sleeper
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Default

Quote:
Originally Posted by TrickNipple View Post
Two of the big bottles!







Tonite
I use the orange flavored octane booster.

Quote:
Originally Posted by Super_HKS View Post
Do you still get your monthly KFM?


Ain't nobody got time for that Daniel-san.
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Old 05-11-2013, 12:03 PM   #20
old school
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91 Leg SUS
13 XV

Default

Quote:
Originally Posted by eNx View Post
Most likely, the people that sent you a flyer went through an ad agency. Those agencies has your data. They're the ones that creates the flyers and sends it out.

Local Shops involment = Gave dollarbucks to the agency.
See, that's an answer I can live with. I have no anger towards AWDAuto, just wanted to know why they sent me stuff out of the blue.
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Old 05-11-2013, 02:10 PM   #21
jibber
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The shop I work at has done this once too. It was through the phone book guys. They bought the data from the state registration information.

FWIW it worked great, it was about 20 :1 excited to upset ratio.

Josh
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