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04-26-2012, 02:24 PM | #1 | |
Scooby Specialist
Member#: 17355
Join Date: Apr 2002
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FR-S Sales Plans
Scion apparently held an event recently in Nevada for the automotive press which was embargoed until yesterday. One report which WASN'T about the test drives comes from Wards Auto at http://wardsauto.com/sales-amp-marke...sales-annually. According to that report:
Quote:
Scion is importing twice as many cars as Subaru and has twice as many dealerships. Given these facts, I, too, would be optimistic that the FR-S will outsell the BRZ.
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04-26-2012, 02:33 PM | #2 |
Scooby Newbie
Member#: 317066
Join Date: Apr 2012
Chapter/Region:
BAIC
Location: Belmont, CA
Vehicle:2013 BRZ Limited Sterling Silver Metallic |
Yeah, Scion is saying they're gonna push 20k units of the FR-S a year, starting next year. They're shooting for 10k this year. Maybe I should have gotten an FR-S instead of a BRZ. :P (Kidding!)
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04-26-2012, 02:44 PM | #3 |
Scooby Specialist
Member#: 138923
Join Date: Jan 2007
Chapter/Region:
SCIC
Location: Placentia
Vehicle:2000 2.5RS Coupe F8 Green |
We'll see about that. With the BRZ offering more content for not a lot more money I wouldn't be surprised if more people opted for the BRZ and production numbers shifted.
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04-26-2012, 03:12 PM | #4 |
Scooby Newbie
Member#: 317066
Join Date: Apr 2012
Chapter/Region:
BAIC
Location: Belmont, CA
Vehicle:2013 BRZ Limited Sterling Silver Metallic |
Yeah, that's ultimately why I put my order in for the BRZ. Even the Premium is a better deal imo than the FR-S, if you're looking for options vs. cost.
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04-26-2012, 04:10 PM | #5 |
Scooby Newbie
Member#: 183970
Join Date: Jul 2008
Chapter/Region:
Tri-State
Location: Long island, NY
Vehicle:2008 Legacy GT DGM |
I believe the FRS is trying to grab a younger crowd, with a lower starting price and being that scion is very popular in that demographic as well. Which is good news in that we might be spared the insurance premiums on the BRZ, my wrx is killing me right now.
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04-26-2012, 06:04 PM | #6 |
Scooby Specialist
Member#: 3536
Join Date: Jan 2001
Chapter/Region:
SCIC
Location: SD, OC
Vehicle:2017 SWP BRZ PP, FXT 2002/2003 AW/PSM WRX |
Scion sales will tank once the BRZ is available on VIP(if SOA allows it).
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04-26-2012, 07:02 PM | #7 |
Scooby Newbie
Member#: 288225
Join Date: Jul 2011
Chapter/Region:
South East
Location: Harrisburg, NC
Vehicle:2014 BRZ WRB |
It wouldn't bother me one bit if Scion sales far exceeded Subaru sales. I like the idea of having the version of the car that's a little less common. Plus, like others have said I like the more refined options that are coming with the BRZ.
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