Welcome to the North American Subaru Impreza Owners Club Friday March 29, 2024
Home Forums Images WikiNASIOC Products Store Modifications Upgrade Garage
NASIOC
Go Back   NASIOC > NASIOC General > News & Rumors > Non-Subaru News & Rumors

Welcome to NASIOC - The world's largest online community for Subaru enthusiasts!
Welcome to the NASIOC.com Subaru forum.

You are currently viewing our forum as a guest, which gives you limited access to view most discussions and access our other features. By joining our community, free of charge, you will have access to post topics, communicate privately with other members (PM), respond to polls, upload content and access many other special features. Registration is free, fast and simple, so please join our community today!

If you have any problems with the registration process or your account login, please contact us.







* As an Amazon Associate I earn from qualifying purchases. 
* Registered users of the site do not see these ads. 
Reply
 
Thread Tools Display Modes
Old 05-09-2009, 01:24 PM   #1
AVANTI R5
Scooby Guru
 
Member#: 73805
Join Date: Nov 2004
Vehicle:
24 TypeS ZO6
White

Default Zetsche Wants BMW Closer; Benz to Share V-12?



Quote:
The public displays of affection (PDA) between Mercedes-Benz and BMW grew a little more obvious this week, as bushy-stached Daimler CEO Dieter Zetsche told the press he likes BMW and wants to make car babies with them.

It's not the first time that Daimler has approached BMW about hooking up, but resistance from the Quandt family has pushed the matter to the back burner. Now Zetsche is speaking openly about how much money they could save shacking up together and how they could take on Toyota/Lexus, Audi and the challenges of the global marketplace better if they would just get in bed together.

Zetsche is under no illusions about the need to keep the two companies' operations separate, though. "In general I only see a few areas where working together is in principle out of the question," said Zetsche.

Still, Zetsche indicates he's willing to work around those rough spots to get the benefits of a partnership, short of sharing a bank account: "It's clear that we are two independent companies whose success in the market depends of the strength of our brands, so brand integrity is a cardinal imperative," he said. "This has to be considered at all times but it is not something that would prevent broad cooperation."

Joining forces to make cheaper vehicles while maintaining completely independent brand identities could also help the two luxury superpowers make their entry into the high-volume emerging Asian markets, which could potentially become the largest luxury sector in the world.

BMW and Daimler are already sharing some of their purchasing, enabling better deals for both companies. But moving beyond that stage to a more strongly aligned partnership could prove difficult and slow.

The kicker: rumors of BMW's new V-12 finding its way into some top-end Mercedes vehicles, and of new supercars from both companies. Can it be long before Aston Martin ends up in a three-way with them?

[Automotive News, sub required]
* Registered users of the site do not see these ads.
AVANTI R5 is offline   Reply With Quote
Sponsored Links
* Registered users of the site do not see these ads.
Old 05-10-2009, 02:08 AM   #2
sub9lulu
Scooby Specialist
 
Member#: 36946
Join Date: May 2003
Location: CFL
Default

Quote:
Can it be long before Aston Martin ends up in a three-way with them?
ultimate 3 some

too bad it'd be a LONG time b4 i can afford one of those
sub9lulu is offline   Reply With Quote
Old 05-11-2009, 04:48 PM   #3
HybridBoxer
Scooby Newbie
 
Member#: 139813
Join Date: Feb 2007
Chapter/Region: MWSOC
Location: KC
Vehicle:
2002 WRB WRX
07 UGM STi

Default

NEIN NEIN NEIN! Das Mercedes-Benz V12 ist besser!
HybridBoxer is offline   Reply With Quote
Old 05-11-2009, 11:31 PM   #4
SubasaurusWrex
Scooby Specialist
 
Member#: 70285
Join Date: Sep 2004
Location: Schaumburg, IL
Vehicle:
2011 JCW Mini
Midnight Black/Red roof

Default

Quote:
Originally Posted by HybridBoxer View Post
NEIN NEIN NEIN! Das Mercedes-Benz V12 ist besser!
wrong, BMW = Bayreische Motoren Werke aka they started out making engines.
SubasaurusWrex is offline   Reply With Quote
Old 05-12-2009, 09:31 AM   #5
HybridBoxer
Scooby Newbie
 
Member#: 139813
Join Date: Feb 2007
Chapter/Region: MWSOC
Location: KC
Vehicle:
2002 WRB WRX
07 UGM STi

Default

Uhmmm and Mercedes Benz invented the first car, the first motorcycle. I'm pretty sure those used engines too. I also only made that comment becuase I don't want MB to use BMW engines..
HybridBoxer is offline   Reply With Quote
Reply

Thread Tools
Display Modes

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Forum Jump

Similar Threads
Thread Thread Starter Forum Replies Last Post
New Infiniti M and G models to share same platform with the Mercedes-Benz E-Class AVANTI R5 Non-Subaru News & Rumors 7 05-30-2010 06:26 PM
Dumb useless thread to show a pic I found and wanted to share... Janq Off-Topic 4 09-24-2004 04:13 AM
Anybody want to share rooms at the Holiday Inn? DanzBorin Texas Impreza Club Forum -- TXIC 7 10-12-2001 06:31 PM
my new ride-wanted to share a pic BearBear Vancouver Impreza Club Forum -- VIC 19 09-05-2001 05:57 PM
Just wanted to share it with you guys... AndresRS01 General Forum Archive 31 12-04-2000 04:18 PM

All times are GMT -4. The time now is 03:39 AM.


Powered by vBulletin® Version 3.7.0
Copyright ©2000 - 2024, Jelsoft Enterprises Ltd.
Powered by Searchlight © 2024 Axivo Inc.
Copyright ©1999 - 2019, North American Subaru Impreza Owners Club, Inc.

As an Amazon Associate I earn from qualifying purchases.

When you click on links to various merchants on this site and make a purchase, this can result in this site earning a commission
Affiliate programs and affiliations include, but are not limited to, the eBay Partner Network.