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Old 11-14-2008, 01:44 PM   #1
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Default Ferrari, Rolls-Royce, Land Rover and Suzuki, the big absences from 2009 NAIAS

Auto shows are normally the place where carmakers like to excite and entice their future consumers and display their latest and best models to both competitors and the press. But with the severe effects of the global financial climate, a lot of companies are opting to let go attendance in the current list of events to lower their expenses. Intriguingly, it is not only the struggling car companies such as GM who are cutting back, but even the more stable companies like Rolls-Royce and Ferrari are also giving up some parts of the car show series.

The Detroit Auto Show in January next year, the largest car show, will have several empty booths including those of Ferrari, Rolls-Royce, Land Rover and Suzuki. The car show in Detroit is one of the most significant automotive shows on the globe, with a 100-year history backing it up. The recent announcement of GM stating that it has withdrawn from this month’s Los Angeles Auto Show has also come as a total surprise, and a show representative commented during an interview with the LA Times that there were one-fifth less displays this year in contrast to last year.

In the meantime, Suzuki has acknowledged that it just does not make financial sense, for them, to spend money attracting customers at Detroit, a view repeated by large companies such as Ferrari, Land Rover and Rolls Royce. Without a hint of sarcasm, Rolls Royce’s North American head commented that auto shows were “expensive”.
[source motorauthority]
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Old 11-15-2008, 03:56 PM   #2
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Following Porsche.
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Old 11-15-2008, 05:56 PM   #3
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Kind of surprised at Suzuki.

Ferrari and RR will sell regardless of being at a show.

Land rover probably got yelled at for leaking oil on the carpet
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Old 11-25-2008, 03:02 PM   #4
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Nissan is also out as of today.
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Old 11-26-2008, 08:50 AM   #5
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Well it makes sense, especially now. I can only imagine how expensive these shows must be. I have been to healthcare shows and am continually shocked each time I hear the numbers involved. Everything is unionized. Want to hang a poster, get a union guy who costs $75-$100/hr and it takes him an hour and a half to hang the damn thing with three of his friends helping.
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Old 11-26-2008, 10:57 AM   #6
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Originally Posted by Sharkbait View Post
Nissan is also out as of today.
Mitsubishi is out too.
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Old 11-26-2008, 11:28 AM   #7
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...and out come the Chinese cars to fill in the voids.
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