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Old 12-22-2008, 12:37 PM   #1
AVANTI R5
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Default 2009 Maserati Quattroporte Sport GT S coming to Detroit



Quote:
  • • Model celebrates Maserati’s 70th anniversary fir Indianapolis 500 win.
  • • 4.7L V8 making 433-hp.
  • • Upgraded front and rear suspension.
At the 2009 North American International Auto Show next month in Detroit, Maserati will be celebrating the 70th anniversary of its first Indianapolis 500 win. To celebrate the occasion Maserati will unveil a special-edition 2009 Quattroporte Sport GT S, a model that it says is a “a real driving machine in the guise of a luxury sedan”.


There are no performance figures yet on the 433-hp sedan. Maserati said that it has upgraded the gearshift management software, the front and rear suspension system with single rate-dampers, stiff springs and a lower ride height, and a new sports exhaust that creates a “deep, throaty and captivating sound.”


The 2009 Maserati Quattroporte GT S also gets an aggressive look with a new black grille with concave vertical fins featuring the Trident logo with red accents, new headlights in metallic titanium finish, the side and rear “shadow line” which includes black finishing around the doors, body-colored door handles and black twin oval exhaust pipes. Inside the Quattroporte GT S has new M-design seats with perforated Alcantara leather upholstery and a Titantex trim.
http://www.egmcartech.com/2008/12/22...ng-to-detroit/










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Old 12-22-2008, 02:31 PM   #2
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I dont know why, but I just do not like these cars... maybe in person they look better/.
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Old 12-22-2008, 02:36 PM   #3
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Quote:
Originally Posted by SCRAPPYDO View Post
I dont know why, but I just do not like these cars... maybe in person they look better/.
I've seen quite a few, I think they look terrible. I've never understood the appeal.
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Old 12-22-2008, 03:38 PM   #4
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Quote:
Originally Posted by SCRAPPYDO View Post
I dont know why, but I just do not like these cars... maybe in person they look better/.
Quote:
Originally Posted by JC View Post
I've seen quite a few, I think they look terrible. I've never understood the appeal.
yep...

Dont look that great in pictures, most defintiely dont look good in real life.
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Old 12-22-2008, 03:47 PM   #5
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I like them better in person, but oh man, those interiors are always hideous
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Old 12-22-2008, 03:48 PM   #6
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At least somebody is attending NAIAS.

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Old 12-22-2008, 06:00 PM   #7
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Beautiful photos! Too bad that ugly maserati is in them haha. Seriously, seems like every third dude here in Downtown Vancouver has one of these. They sound nice, but just look...meh. Think they just buy them for the name.

-Tim

Last edited by Tim Quinn; 12-22-2008 at 06:06 PM.
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Old 12-22-2008, 06:45 PM   #8
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I love them!
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Old 12-22-2008, 07:40 PM   #9
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people buy them so they can say..."I've got a Maserati"
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Old 12-22-2008, 08:37 PM   #10
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wow.

Personally, I think these cars are pure sex (although I prefer the earlier mesh grille) The interior is massively customizable, and the sound is way better than any luxury sedan should be.
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Old 12-22-2008, 09:50 PM   #11
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Bleh. Way to ruin a great engine.
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Old 12-22-2008, 10:16 PM   #12
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my guess it will be stripped before it gets to the exhibition hall
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Old 12-22-2008, 10:38 PM   #13
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I heard one of these things REV once at a redlight walking somewhere holy smokes they sound amazing!
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Old 12-23-2008, 07:44 AM   #14
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Yeah they do sound pretty sweet.

Had I the money, I don't think I'd buy one though. I'd probably go for a Dinan-spec M6, for that kind of money.
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Old 12-23-2008, 08:02 AM   #15
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... Subaru drivers criticizing other cars for being "ugly"


I dig this car because to me it's a four door Ferrari. I have always loved fast 4door sedans, always will.
The fact that this car gets its running gear from Maranello is the draw for me.

The other “large Luxury” competition can't even compare when it comes to road manners.

So: much like why I own my WRX, it's the car's ability, not its looks, that gets my attention.

-----
This for example > http://forums.nasioc.com/forums/show....php?t=1663557
is an "ugly" car that to me is sweeeeet! ....Doesn't have to be Italian for me to say it


… Carry on


Last edited by Italiano; 12-23-2008 at 08:08 AM.
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Old 12-23-2008, 08:17 AM   #16
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Yeah I was going to say something again, about people with blue and pink cloth interiors, criticizing the Maserati's cabin, but....

It's somewhat a four-door Ferrari indeed, though I still think I'd go for an M6. Just personal preference.

I might go for something like the Alfa 8C, though...
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Old 12-24-2008, 11:11 AM   #17
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I have always liked these cars - IMHO they look great, are very luxurious, and sound, well, like a Ferrari with a deeper voice. They handle better than the E60 M5 - despite the big power disadvantage, they are actually faster around a course. If they came with 500+BHP, I would be driving one. They do depreciate like mad, though - worse than most - but not a bad thing if you are looking for an 07 right now... great value.
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Old 12-24-2008, 11:32 AM   #18
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I cant see how any one would think the new maseratis are ugly. I think they are some of the sexiest cars on the road today. When you hear one you think it is a F430 until you see the classy 4 door sedan cruise by. The gran tarismo also has to be one of the best looking coupes built right now. When you see them in person they have a very strong presence...

I learned to drive manual on an 85 Maser BiTurbo and have had a love for the brand ever since. If i had a 2nd parking spot in my building and the cash I would for sure have a nice used one!!
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Old 12-25-2008, 06:56 AM   #19
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Looks great!!
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Old 12-25-2008, 11:32 AM   #20
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These Maserati sedans are easily some of the ugliest cars on the road...

... the new coupe on the other hand, is just drop dead gorgeous.

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Old 12-25-2008, 11:52 AM   #21
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I've always felt that many people on NASIOC lack taste and this thread completely proves that

"I like them better in person, but oh man, those interiors are always hideous"

Just end yourself, please...
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Old 12-25-2008, 11:55 AM   #22
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Quote:
Quote:
Originally Posted by E. Nick View Post
I have always liked these cars - IMHO they look great, are very luxurious, and sound, well, like a Ferrari with a deeper voice. They handle better than the E60 M5 - despite the big power disadvantage, they are actually faster around a course. If they came with 500+BHP, I would be driving one. They do depreciate like mad, though - worse than most - but not a bad thing if you are looking for an 07 right now... great value.





Maserati cars evoke a strong emotional reaction from customers, says Marti Eulberg, CEO of Maserati North America, who has some quasi-scientific evidence to support her contention.

With previous management posts at BMW, Volvo and Jaguar, Eulberg, 44, knows U.S. luxury buyers. She has been head of Maserati's North American unit since June.

Maserati cites a study by British insurance company Hiscox on the reaction of men and women to the sound of car engines being revved. The saliva of 20 men and 20 women, ranging in age from 22 to 61, was tested before and after they listened to a Lamborghini, a Maserati, and a Ferrari, as well as the Volkswagen Polo subcompact.

"One hundred percent of the women showed a significant hormonal increase," when listening to the Maserati, Eulberg says.

Science? Maybe not. But you get the point.

And it isn't just the noise a Maserati makes. "The difference in Maserati styling and performance--the package you are able to give that customer--it evokes a reaction," Eulberg says.

At least, that's the goal. Eulberg says that the ability to stand out at the country club, the big-bucks restaurant or the posh hotel is a major reason Maserati is holding its own in a tough environment. Maserati's U.S. sales are up 1.9 percent through the first 11 months of this year.

With just two cars, both over $120,000--the GranTurismo coupe and the Quattroporte sedan--Maserati sales rose from 853 units in 2002 to 2,520 last year.

Eulberg expects a flat 2008, a consequence of the economic meltdown and lack of consumer confidence. Despite the sales, Maserati is expected to make a profit in the United States this year, she says.

The prediction for next year isn't as gloomy as that of a volume or near-luxury maker. Eulberg expects 2009 sales "to be about even."

From Texas to Maserati

Eulberg, who speaks with none of the drawl you'd expect from a Texas native, was previously executive vice president of sales and marketing for Jaguar North America. Before that, she was vice president of sales in Europe for Volvo Car Corp. She spent 10 years at BMW of North America in various sales and operational jobs before going to Ford's Premier Automotive Group in 2001.

Last spring she was wooed by Sergio Marchionne, CEO of Maserati parent Fiat, to replace James Selwa, who left after his three-year contract expired.

Compared with the more staid Ford-owned companies, at Fiat and Maserati meetings in Italy, "there is a lot more passion," Eulberg says. "The things that drive the company are styling and performance."

She also has had to get used to Maserati's small advertising budget. Maserati limits national spreads to publications such as the The Wall Street Journal and GQ magazine.

GQ currently is doing a joint campaign with Maserati. Those viewing the Maserati ad in the December issue of GQ can take a picture with their cell phones and download that engine sound as a ring tone.

Those kinds of interactive campaigns as well as Internet and direct-mail are primarily how Maserati markets its vehicles, Eulberg says. Dealers also partner with local various businesses in event marketing to get buyers in the showroom for a test drive, which Eulberg considers key to selling a Maserati.

"These cars have a racing heritage," she says. "The handling and performance are key."

More models?

How long can Maserati survive with just two cars? Eulberg isn't willing to talk about future product. Maserati has a technical alliance to share technical components and platforms with Fiat sister-brand Alfa Romeo. If Alfa Romeo shares a rear-wheel-drive platform, Maserati could get a smaller sedan and coupe. That isn't likely to happen until 2011, at the soonest.

Seven Maserati dealers are selling 84 units of the limited-edition Alfa 8C Competizione in the United States. They are expected to be among the first Maserati dealers to get Alfa franchises when the brand returns here.

But talk of Maserati dealers selling a new generation of Alfa Romeos in the United States has turned to a whisper as the date for relaunching that brand here keeps getting pushed back. The latest target is 2011.

Eulberg says she's focused on Maserati and refers Alfa Romeo questions to Italy.

Maserati has a comfortable number of dealers now, she says. With the addition of three new points in 2008, it has 58 dealerships in the United States, of which 37 are paired with Ferrari (also a Fiat brand). Only two are stand-alones.

"What we want is sustainability in today's market. We have to be careful on how fast we grow and what we do," Eulberg says. She adds that "the relationship with the dealer market, how we go to market and the one-to-one relationship, is very much a boutique operation."



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Old 12-25-2008, 04:03 PM   #23
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Originally Posted by ismegamanthere View Post
I've always felt that many people on NASIOC lack taste and this thread completely proves that

"I like them better in person, but oh man, those interiors are always hideous"

Just end yourself, please...
You can have all the peanut butter interiors and overly done dashes you want.
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