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Old 10-13-2014, 11:26 AM   #1
AVANTI R5
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Default Acura Considering Making All Wheel Drive Standard

Acura All-Wheel Drive
Itís no secret Hondaís Acura division is struggling. For years theyíve had difficulty gaining real traction in the market and 2014 is no different, with year-over-year deliveries falling 1 percent through September. But this slippery situation could change if they borrow a strategy from one of their rivals.


Subaru is famous for a few things, quality, quirkiness and of course an undying love for all-wheel drive. And that last point is something Acuraís exploring. The premium brand wants to make this traction-enhancing technology a centerpiece of its lineup.

All-wheel drive is currently offered on half the vehicles they sell but it could become standard across their product portfolio in years to come. And this change could literally take many turns of the calendar since Acuraís lineup is quite fresh right now. Re-engineering vehicles to feature all-wheel drive would probably have to wait until the next product cycle.



But is a focus on all-wheel drive going to differentiate Acura sufficiently from key rivals? Perhaps not. Aside from Subaru, which admittedly isnít a direct competitor, nearly 60 percent of BMWs sold in the U.S. this year feature the technology and 90 percent of Audis. The market for all-wheel-drive luxury cars may be saturated.

In addition to this drivetrain switch, Acura executives are also planning more powerful engines, but donít get your hopes up. A thundering V8 or even a proper rear-wheel-drive architecture is most likely out of the question.
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Old 10-13-2014, 11:52 AM   #2
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A thundering V8 or even a proper rear-wheel-drive architecture is most likely out of the question.
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Old 10-13-2014, 12:30 PM   #3
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Yeah, Acura.. your sales problem isn't one of drive wheels. Ditch the rediculous chrome bucktooth, keep the quirky ads, and build at least one exciting car to bring people back into your showrooms.
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Old 10-13-2014, 12:35 PM   #4
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No RWD standard across the majority of their line up and weak engines not to mention bad styling has been acuras identity for a while now. Not to mention no replacement for the RSX. Acura will continue to suck vs its competitors for a long time till they fix that.


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Old 10-13-2014, 12:46 PM   #5
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Acura and Honda are lately sucking because they've been making a lot of mediocre products. The glory days were the late 80s through early 2000s. Then they lost their way - cutting cost on suspension architecture (no more wishbone suspension), releasing poor quality vehicles (cracked blocks anyone?), falling behind on technology (VTEC now has no technological advantage). What does Honda or Acura have to offer anyone now? Their products still have a reputation for resale value and reliability, but I'm not sure how well deserved that is now.

I don't know if Acura ever had really awesome products but the Integra was a cool car, the Legend and later TL and RL were solid and good looking in a classical luxury way. Now they are just goofy.

The Civic Si is a joke. Let's change one carryover engine out for another with higher displacement and no revving. Even if Honda wanted to go the boosting route, which inevitably drops redlines, they could still make a higher revving engine than their competitors do at least.
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Old 10-13-2014, 01:04 PM   #6
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Argh... yeah the nsx wasn't really awesome.

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Old 10-13-2014, 01:09 PM   #7
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ok, the NSX was a cool car, corresponding with the glory days of Honda. It was a low volume halo car though and it's been out of production for over 10 years.
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Old 10-13-2014, 03:55 PM   #8
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60% of BMWs. 90% of Audis. But only 50ish% of Acuras? Hmmmm.......Could that be an issue(obviously not the only one)? Their competitors are offering "more".
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Old 10-13-2014, 06:33 PM   #9
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Argh... yeah the nsx wasn't really awesome.

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For the time that it was made it was.
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Old 10-13-2014, 06:39 PM   #10
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Wasn't the RSX the most popular selling car they had when they cancelled it? Didn't they say they did that to move "up brand" and that was the reason fro cancelling it? And then they never moved past up scaled Accords.
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Old 10-13-2014, 06:48 PM   #11
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The Legend line was huge compared to the contemporary Accords in the 80s though the Accord really grew in 1990. The Integra was probably pilfering sales from the Prelude but by 06 that wasn't exactly a problem.
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Old 10-14-2014, 08:49 AM   #12
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Default Acura Considering Making All Wheel Drive Standard

I can't look at most acuras without going..."bleh". I find subarus more attractive even.

Acura cars scream to me "I should have spent luxo money on a bmw or audi instead".

The civic si is even farther behind the times now than it was a few years ago and it was pathetic a few years ago then. It's also probably the ugliest it's ever been. Bloated Corolla pile reminiscent of the 08 wrxs. At least Honda does a great transmission.
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Old 10-14-2014, 09:06 AM   #13
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They're kind of like the old Subaru of the current luxury market.

Terrible infotainment that lags behind even Lincoln, great AWD for the price compared to competitors, more reliable than the Germans, looks that not everyone can agree on but at least it's not some modern day Aztek or Nissan Juke, etc.

Fix that disgusting infotainment system and it's a great start to catching up to Lincoln and Cadillac. Maybe if they try hard enough they'll be considered ALMOST on par with BMW, Audi, and Lexus.

Oh I totally forgot Mercedes. LOL, either way you can switch Lincoln for Mercedes for the above comparisons.
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Old 10-14-2014, 11:10 AM   #14
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like someone said, no offerings of RWD or V8's make potential buyers look else where.
no real sports coupe, a failed ZDX (BMW x6 rip off), ILX is just a rebadges civic Si, need to offer more than hybrid in their lineup.
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Old 10-14-2014, 11:27 AM   #15
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AWD, yep that will make the cars look better.
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Old 10-14-2014, 11:51 AM   #16
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If a company is wondering if they should borrow another companies niche to gain sales then they are truely adrift without a rudder.

How completely clueless can these people be?

Acura CEO, "We need a spark, something to set us aside"
Yes men, "We have that blowfish beak, that nobody likes"
Acura CEO, "Yes, but they will come around, you just wait, what else you got"
Yes Men, "Subaru has seen record growth for 2 years now"
Acrua CEO, "really, what are they doing?"
Yes men, "They produce ugly cars with AWD on all of them"
Acura CEO, "Hell, we have the ugly car part already, lets try AWD"


Absolutely NO clue who they want to be or how to get there.
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Old 10-14-2014, 12:24 PM   #17
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when this TL came out, i saw them everywhere. after the new gen/grill, they went downhill. the TL is acura's bread and butter. they need to fix that, then they can move one to bigger more expensive (rwd) models.

i think the SUV's are doing pretty well (MDX and RDX).
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Old 10-14-2014, 02:56 PM   #18
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Ugly and bland styling does not make for a winner. Hell, Hondas look nicer than Acuras, that's a BIG problem.

But hey, let's put all our money on the Super Handling Intelligent Traction all wheel drive system.
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Old 10-14-2014, 03:36 PM   #19
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Originally Posted by naimouasta View Post
when this TL came out, i saw them everywhere. after the new gen/grill, they went downhill. the TL is acura's bread and butter. they need to fix that, then they can move one to bigger more expensive (rwd) models.

i think the SUV's are doing pretty well (MDX and RDX).
I believe they are replacing the TL and TSX with an in-between model. The TLX?

Last edited by bakadayo; 10-14-2014 at 03:36 PM. Reason: removed quoted image
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Old 10-14-2014, 06:37 PM   #20
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when this TL came out, i saw them everywhere. after the new gen/grill, they went downhill. the TL is acura's bread and butter. they need to fix that, then they can move one to bigger more expensive (rwd) models.

i think the SUV's are doing pretty well (MDX and RDX).
What? "Doing pretty well" is an understatement. "The TL is [Acura's] bread and butter" is an overstatement.

You do realize the MDX is Acura's best seller, correct? The MDX IS Acura's bread and butter.
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Old 10-14-2014, 06:50 PM   #21
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meh. I think their styling is just fine. It's better than most MB's, imo.

I'd take a TLX sh-awd over a legacy any day.
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Old 10-14-2014, 06:56 PM   #22
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meh. I think their styling is just fine. It's better than most MB's, imo.

I'd take a TLX sh-awd over a legacy any day.
Sorry, I'm not a masochist. I'd take the Legacy's new infotainment over Acura's crap system any day of the week.
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Old 10-14-2014, 06:59 PM   #23
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Originally Posted by Mr Magoo View Post
meh. I think their styling is just fine. It's better than most MB's, imo.

I'd take a TLX sh-awd over a legacy any day.




Sure, right.
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Old 10-14-2014, 07:06 PM   #24
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Sure, right.
Yuck. Trying too hard to make a sedan into a coupe but keeping four doors. That's just bad. Mercedes always tries too hard. I'd rather use Acura's craptastic infotainment instead of Mercedes' slow as hell infotainment. And those two pictures only make the Acura look better.
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Old 10-14-2014, 09:07 PM   #25
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I don't think there's much that's going to save the brand. Most of their cars are too close to their Honda siblings as all the engines are shared and FWD just doesn't cut it in a supposed luxury brand. Honda simply doesn't want to invest in a proper RWD platform and until they do that their market share will continue to shrink as the MDX is the only thing keeping them afloat as nobody buys their sedans.
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