Monster Cable's Thuggish Behavior - Page 2

il96 · 10-15-2004, 10:44 AM

Quote:

Originally Posted by gongzero

Wait. Monster Cable can DIAF because Belkin makes gold-plated printer cables?

-A

No, but Monster Cable marketing uses the same deceptive marketing tactics.

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rogue · 10-15-2004, 10:46 AM

it's not just the marketing.

at compusa, we paid like $10 for a gold plated belkin cable... which we then sold for $49.

the retailers use the cables to get their margin dollars, period. we'd make like $0 when we sold a printer, $3 when we sold some paper, $20 when we sold some inkjet cartridge, and $40 when we sold the cable

it's retail, suck it!

doppelganger · 10-15-2004, 10:48 AM

Monster Cable is as useless as a limp dick in a whorehouse....

il96 · 10-15-2004, 10:55 AM

Quote:

Originally Posted by rogue

it's not just the marketing.

at compusa, we paid like $10 for a gold plated belkin cable... which we then sold for $49.

the retailers use the cables to get their margin dollars, period. we'd make like $0 when we sold a printer, $3 when we sold some paper, $20 when we sold some inkjet cartridge, and $40 when we sold the cable

it's retail, suck it!

You, as a reseller benefit from Monster Cable's deceptive marketing campaing which makes people (who haven't taken high school Physics) believe in the superiority of their product worth $40.

Pure marketing.

rogue · 10-15-2004, 11:00 AM

what marketing?

I can honestly say I've never seen an ad for monster cables. I may not be looking in the right places.

people pay more for perceived value... it's an easy sell. "you just spend $3000 on the TV, you're not gonna skimp on a $50 cable are you?"

Hell, if some other company put cables on the shelves next to Monster that had flashier boxes and bigger claims and a bigger price tag, people'd buy it.

Layman · 10-15-2004, 11:03 AM

Quote:

Originally Posted by nhluhr

emailed...

i'd like to see them go after monster.com

Ditto on both accounts.

il96 · 10-15-2004, 11:04 AM

Their entire product is marketing. The rubbery outter layer, the thick rugged feel of the jack, the shiny cover, the reputation of TEH BESTEST, FastAr-Than-SRT-4 product.

Marketing is not just ads and posters.

gongzero · 10-15-2004, 11:06 AM

Quote:

Originally Posted by il96

No, but Monster Cable marketing uses the same deceptive marketing tactics.

That's not deceptive marketing, that's uninformed salespeople at work.

Gold is chemically inert and thus does not corrode the way steel or aluminum will. It also has very good conductive properties. THAT is why companies use it to plate their cable connectors. It improves the SNR of whatever electrical data is being passed.

Will you or I notice a difference? Ceteris paribus, prolly not. But it's there.

-A

sha_zapple · 10-15-2004, 11:06 AM

Quote:

Originally Posted by Monster Vintage

Number of children who imagined there was a monster under the bed: probably millions
Number of children who imagined there was an audio interconnect cable under the bed: probably none

plunk10 · 10-15-2004, 11:44 AM

Monster Cable = Highest profit item for Best Buy and Circuit City.

I think I remember seeing a monster cable 8 gauge car amplifier install kit for the low price of $199.99

il96 · 10-15-2004, 11:48 AM

Quote:

Originally Posted by gongzero

That's not deceptive marketing, that's uninformed salespeople at work.

Gold is chemically inert and thus does not corrode the way steel or aluminum will. It also has very good conductive properties. THAT is why companies use it to plate their cable connectors. It improves the SNR of whatever electrical data is being passed.

Will you or I notice a difference? Ceteris paribus, prolly not. But it's there.

-A

You obviously had a few Physics and Chemistry classes

Uninformed salsmen actually help Monster Cable make money. 0.01g of gold plating goes a long way in cable world.

gongzero · 10-15-2004, 12:05 PM

Quote:

Originally Posted by il96

You obviously had a few Physics and Chemistry classes

Uninformed salsmen actually help Monster Cable make money. 0.01g of gold plating goes a long way in cable world.

Yeah, but it's indirect. Monster Cable isn't going around lobotomizing Best Buy employees, they're stupid to begin with.

If you look at Monster's ad copy, they justify the higher prices with cable technology designed to reject interference (cable shielding and such) and minimize signal loss/frequency shifting. It's more than just plating your connectors with a little blang-blang.

If you ask me, Monster Cable isn't as bad as some others. Look into Kimber Kable or Transparent Cables if you want to see ridiculous prices. Monster started out as a (relatively) lower-cost substitute for these "audiophile-grade" cables and grew because people actually bought them.

Definitely doesn't excuse them from strongarming people in completely unrelated industries, though.

-A

UncleMeat · 10-15-2004, 12:05 PM

Quote:

Originally Posted by aod

Monster Cable=The Microsoft of the cable world.

Wrong, Microsoft actually makes a few products worth buying.

AcquaCow · 10-15-2004, 12:06 PM

Have they gone after that "Monster Garage" show yet?

-- Dave

rogue · 10-15-2004, 12:12 PM

This thread says Monster a lot, I think we're gonna get sued.

Monster truck racing and Cookie Monster are next!

gongzero · 10-15-2004, 12:14 PM

Quote:

Originally Posted by rogue

This thread says Monster a lot, I think we're gonna get sued.

Monster truck racing and Cookie Monster are next!

You had to open your mouth.

I just got a cease-and-desist letter from Monster Cable for doing the Monster Mash.

-A

UncleMeat · 10-15-2004, 12:44 PM

Oh speaking of overpriced cables... there used to be a boutique guitar amp company named Mill Hill that made a silver cable. 7' cable went for like $1400 if I remember correctly. They went out of business, wonder why?

I have owned one monster cable product in my life, I have a 20' guitar cable. It's lasted me about 6 years now. Think I got it real cheap or free. I don't see any difference in quality between it and the homemade George L's cables, but maybe my ears have just been ruined by years of listening to "dirty" signals through inferior cabling.

Trizzle · 10-15-2004, 03:50 PM

I got a reply from Noel at monster cable, here it is

Quote:

It’s the logo slices that are being used, which is like taking the Nike or Apple logo and using it on something other than shoes or computer. It’s also our obligation to defend our logo trademark or we will lose it.
--

Monsterous thanks,

Noel
The Head Monster
Mobile Phone: XXXX
Office: XXXX

Monster Web Site
http://www.monstercable.com

Executive Assistant to the Head Monster
Sam Marx
Cell XXX
Email xxxx@monstercable.com

aod · 10-15-2004, 04:03 PM

Quote:

Originally Posted by UncleMeat

Wrong, Microsoft actually makes a few products worth buying.

That's debatable.

TimStevens · 10-15-2004, 04:06 PM

Gotta say, they have a bit of a point...

WRXbluJ · 10-15-2004, 04:14 PM

Interesting...

pnilly · 10-15-2004, 04:14 PM

Quote:

Originally Posted by Trizzle

I got a reply from Noel at monster cable, here it is

the logos are damn near identical

aod · 10-15-2004, 04:25 PM

Imagine that, an "M" in one logo looking much like the "M" in another logo!

They should sue Microsoft too because there is an "M" in that logo! Damn the man!

gongzero · 10-15-2004, 04:27 PM

Quote:

Originally Posted by aod

Imagine that, an "M" in one logo looking much like the "M" in another logo!

They should sue Microsoft too because there is an "M" in that logo! Damn the man!

The similarity here goes a little further than the individual letter. They both look like stylized asses.

-A

rogue · 10-15-2004, 04:31 PM

Quote:

Originally Posted by gongzero

The similarity here goes a little further than the individual letter. They both look like stylized asses.

-A

agreed. why you'd want to copy that is beyond me

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10-15-2004, 10:46 AM	#27
rogue Really, Bacdoc? Moderator Member#: 7977 Join Date: Jul 2001 Chapter/Region: MAIC Location: Sterling, VA Vehicle: ... Cause of death: Being 12 bucks.	it's not just the marketing. at compusa, we paid like $10 for a gold plated belkin cable... which we then sold for $49. the retailers use the cables to get their margin dollars, period. we'd make like $0 when we sold a printer, $3 when we sold some paper, $20 when we sold some inkjet cartridge, and $40 when we sold the cable it's retail, suck it!

10-15-2004, 10:48 AM	#28
doppelganger Scooby Specialist Member#: 23007 Join Date: Aug 2002 Location: Massachusetts	Monster Cable is as useless as a limp dick in a whorehouse....

10-15-2004, 11:00 AM	#30
rogue Really, Bacdoc? Moderator Member#: 7977 Join Date: Jul 2001 Chapter/Region: MAIC Location: Sterling, VA Vehicle: ... Cause of death: Being 12 bucks.	what marketing? I can honestly say I've never seen an ad for monster cables. I may not be looking in the right places. people pay more for perceived value... it's an easy sell. "you just spend $3000 on the TV, you're not gonna skimp on a $50 cable are you?" Hell, if some other company put cables on the shelves next to Monster that had flashier boxes and bigger claims and a bigger price tag, people'd buy it.

10-15-2004, 11:04 AM	#32
il96 Gone... But not forgotten Member#: 13082 Join Date: Dec 2001 Location: Philadelphia	Their entire product is marketing. The rubbery outter layer, the thick rugged feel of the jack, the shiny cover, the reputation of TEH BESTEST, FastAr-Than-SRT-4 product. Marketing is not just ads and posters.

10-15-2004, 11:44 AM	#35
plunk10 Scooby Specialist Member#: 32342 Join Date: Jan 2003 Chapter/Region: MAIC	Monster Cable = Highest profit item for Best Buy and Circuit City. I think I remember seeing a monster cable 8 gauge car amplifier install kit for the low price of $199.99

10-15-2004, 12:06 PM	#39
AcquaCow NASIOC Supporter Member#: 36838 Join Date: May 2003 Chapter/Region: MAIC Location: Oakton VA Vehicle: 2000 RS Sedan 2001 RSTi Sedan	Have they gone after that "Monster Garage" show yet? -- Dave

10-15-2004, 12:12 PM	#40
rogue Really, Bacdoc? Moderator Member#: 7977 Join Date: Jul 2001 Chapter/Region: MAIC Location: Sterling, VA Vehicle: ... Cause of death: Being 12 bucks.	This thread says Monster a lot, I think we're gonna get sued. Monster truck racing and Cookie Monster are next!

10-15-2004, 12:44 PM	#42
UncleMeat Scooby Specialist Member#: 33256 Join Date: Feb 2003 Chapter/Region: MWSOC Location: Wauwatosa, Wi Vehicle: 2007 Impreza 2.5i Black like my soul	Oh speaking of overpriced cables... there used to be a boutique guitar amp company named Mill Hill that made a silver cable. 7' cable went for like $1400 if I remember correctly. They went out of business, wonder why? I have owned one monster cable product in my life, I have a 20' guitar cable. It's lasted me about 6 years now. Think I got it real cheap or free. I don't see any difference in quality between it and the homemade George L's cables, but maybe my ears have just been ruined by years of listening to "dirty" signals through inferior cabling.

10-15-2004, 04:06 PM	#45
TimStevens Scooby Specialist Member#: 4817 Join Date: Mar 2001 Chapter/Region: NESIC Location: Albanyish, NY Vehicle: 02 WRX & 98 L 91 MR2 & 05 Speed Triple	Gotta say, they have a bit of a point...

10-15-2004, 04:14 PM	#46
WRXbluJ Scooby Specialist Member#: 69161 Join Date: Aug 2004 Chapter/Region: MWSOC Location: SE Michigan Vehicle: 02 Hybrid Bugeye FS! Stock 05 STi	Interesting...

10-15-2004, 04:25 PM	#48
aod NASIOC Supporter Member#: 7121 Join Date: Jun 2001 Chapter/Region: MWSOC Location: :punch: This is from FBHIC! Vehicle: 2005 Legacy GT Red	Imagine that, an "M" in one logo looking much like the "M" in another logo! They should sue Microsoft too because there is an "M" in that logo! Damn the man!