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Old 08-31-2001, 12:42 PM   #1
Chunky_Chicken
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Default Mitsubishi Lancer

Well it here, and the following is what I've been rubbing in the face of everyone who has said to me, "Why did you get the WRX when the EVO is coming... its gonna smoke you!"

This is from the current issue of SCC:

".. Although we dimwitted Yankees rank international rallying right up there with world soccer on the mass-consumtion scale, now there's a Lancer for us, too. All 120-horsepower's worth. With a pat on the head, we're as much told to "get along now and don't hurt yourself" with a car whose name may not replace "Mirage" but whose performance image certainly is one"

Smoke that, around our office, putting down a Scoobie is practically Blasphemy.

-Pete
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Old 08-31-2001, 01:03 PM   #2
Robin2
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No kidding.......

Let me trade up my 92 Mazda 323 for the Evo.... 82hp to 120hp! 50% more HP!!!

Oh wait, my 99 RS will still kick the Lancers(120hp) butt......

Robin
www.ottawasubaru.com
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Old 08-31-2001, 01:03 PM   #3
Keiho
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What's your point?
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Old 08-31-2001, 01:26 PM   #4
Ovaltine
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Here's some recent news from Autoweek. Looks like Mitsubishi is still keeping hush-hush on the situation, but you have to wonder why their employees are being told the EVO is coming and why Rhys Millen says it would be sold in North America next year.

And I would think that Subie-fans would WANT the EVO in North America... somebody needs to goad Subaru into bring over the STi WRX and possibly compete price-wise too. Also, the more available options the better, even though one company has a horrible reputation for reliability.
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Old 08-31-2001, 02:51 PM   #5
tulit
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The 120hp is the base lancer. Not all lancer's are 280hp monsters (only the EVO).

Its like saying, man, the Impreza WRX sucks becuase the Impreza L only has like 120hp.

Mitsubishi hasn't officially announced that they won't be bringing the EVO here. And when they do, the WRX better watch out
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Old 08-31-2001, 03:46 PM   #6
youthanasia
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Excuse me, but my Impreza L (TS) has 142 bone crunching horses!!!!
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Old 08-31-2001, 05:05 PM   #7
inpreza kid
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Too bad we don't get mitsubishi's here in canada
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Old 08-31-2001, 05:51 PM   #8
Choose
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I read somewhere that Mitsubishi is supposed to open XX number of dealers in Canada within the next few years! Can somebody confirm this?
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Old 08-31-2001, 06:57 PM   #9
Chunky_Chicken
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Default Mitsubishi is Coming to Canada

I can confirm that from the guy who's head of Mitsubishi's Canadian efforts. Mitsubishi is opening dealerships starting next fall, and will at first bring the Montero, Elcipse, and Lancer. For some reason he doesn't think the Mirage will be around much longer.

As for what my point is Keiho, Subaru is the only manufacturer with the balls to take a monster like the WRX and release it on North American soil. Sure it isn't the full monty, but it will spank anything else in its price range. Mitsubishi (right after the WRX was announced) began squacking about the Lancer, never hinting at the fact it was a sheep in wolfs clothing (actually it looks like ****, maybe just a sheep with a wolf's name tag). If I were a Mitsubishi fan, I'd sure feel ripped off.

And tulit, 120hp is all North America gets. Its front wheel drive, ugly, and yet still they get it all whored up for the ball with flashy yellow paint and OZ wheels. I'm not saying the EVO isn't coming (all though its 18 months away at least), but you can expect the same watering down we got with the WRX. Japan has much different emissons standards (being an island in the ocean, they don't get smog).

If any one thinks they can find me a better car for the same quid (anywhere), all I can say is "show me the pink slip"

-Pete
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Old 08-31-2001, 07:37 PM   #10
Keiho
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And my point IS still....

What's your point?

We all know the WRX is a great car. We all know that Mitsubishi is coming to Canada. We all know the Lancer OZ edition is a piece of turd.

What's your point?

No really, I know where you're coming from...but there really isn't any point in rubbing it in to other people. This is iClub remember?
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Old 08-31-2001, 09:04 PM   #11
tulit
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Quote:
And tulit, 120hp is all North America gets. Its front wheel drive, ugly, and yet still they get it all whored up for the ball with flashy yellow paint and OZ wheels.
And its $22,000. Your WRX was $37,000. You can't expect something comparable for the same price can you? Why are you even comparing these two cars? It's like comparing a Lancer EVO to an Impreza L. Totally pointless...

And I think the WRX is ugly too, so now what? Or am I not allowed to say that?

Im with Keiho. What is your point? You might as well be making fun of everyone who bought a Civic, or any other car out there that isn't as fast as a WRX for a fraction of the price. The Mitsu Lancer you see in north america wasn't meant to be a budget peformance car like WRX/etc. It was meant to compete with things like the lower end Civics, Corolla, Neon, etc, and is equipped accordingly.
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Old 08-31-2001, 10:17 PM   #12
jetfreak
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The New Mitsubishi Lancer DEVO!
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Old 09-01-2001, 12:32 AM   #13
Chunky_Chicken
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Default No ones making fun, its not funny at all

Guys,

I'm not making fun of anyone here, and I haven't made one vehicle comparison. My post was merely to point out that Subaru has the integrety to back up the badging with the gusto.

People waiting for the Lancer EVO aren't gonna say "Oh! its here... and its way cheaper... yippe!". They want the real deal, no matter what the savings. You can't deny that Mistubishi is plaing off the EVO image with the north american Lancer, it just too obvious.

My response to weither Mistubishi was coming to Canada was directed to the fella who had asked for confirmation. Again, I'm not making fun of anyone. I can't even see how you get that from my posts. There are enough car's on the road today that are all show and no go. I'm expressing my opinion about how much I think that sucks. Despite the fact these cars are slower and cheaper, 80% will still try to race me.

If you still can't find a POINT, move on. These post shouldn't intrest you then.

Enough Already

-Pete
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Old 09-01-2001, 03:35 AM   #14
Keiho
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Have you ever thought about it Mitsubishi's marketing standpoint?

Let's take a lesson from Subaru shall we?

They released the 2.5RS to gauge the response, they were thinking about bringing the WRX over, that's for sure. SCC's first project Impreza was a huge success. Sales of the 2.5RS exceeded Subaru's expectations. What happens? We got the WRX.

Mitsubishi brings the Lancer over. Sure, people will buy into the name of "Lancer". Mitsubishi makes money, they're happy, and they know there's a market out there. In a few years, they bring over the Evo.

It's all about money. If car companies were ran by enthusiasts like us, sure, we'd have all the coolest cars on our soil. But alas that is not the case. Your average consumer cares only about reliability, fuel consumption, image, and heck, size in the case of SUVs. So companies put out cars that make money, SUVs, Outbacks and Foresters.

Bottom line, if you're making money, then maybe you could afford to bring over a beast of a car like the Evo. There's nothing wrong with bringing the regular run of the mill Lancer over.
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Old 09-03-2001, 04:00 PM   #15
Chunky_Chicken
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Keiho you make a good point, but you bring up the topic of Mitsubishi's marketing standpoint.

Look back and see what they have done. Upon the release of the WRX, Mistubishi started pushing rumors of the Lancer. Not saying they meant just a Lancer, but knowing full well that even mentioning the word Lancer around the time the WRX was announced would get everyone hot an horny fot the EVO. Now when the Lancer OZ shows up, the people who have heard the rumours but know nothing of the true EVO will be more likely to purchase a car that they've heard their friends talking about for months.

I agree there is nothing wrong with a run of the mill lancer, but this car has nothing to do with the EVO. At least the RS was AWD and has considerable power.

Besides, as a fella in the automotive development industry, I can tell you that the best reaserch and market feed back is the kind you get for free. Its no secret that the RS and WRX are in demand, the test has been performed. Mitsibishi's motivations for selling the OZ are definitely not to be a precursor to the EVO, the target markets are completely different.

The Lancer is merely being played off the EVO, and being sold to those who don't know any better. Your right it is about money, but the Lancer has nothing to do with the EVO other than its marketing tactics, and as I said before. I think it shows a lack of integrity on behalf of Mitsubishi.


-Pete
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Old 09-03-2001, 04:22 PM   #16
tulit
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Subaru did the exact same thing with the first 2.5RS.

Why does it need a hood scoop? vents? V3 STI spoiler? etc?

Its playing on the image of the real WRX
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Old 09-03-2001, 05:30 PM   #17
Keiho
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I don't see how you can call Mitsubishi releasing the Lancer OZ as lacking in integrity.

They NEVER said outright that the LanEvo was coming. Did they?

They said the Lancer was coming.

Where's the lack of integrity? They were honest from the beginning. "We are bringing the Lancer to North America."

If the consumer is dumb enough not to do their research and buys into the hype thinking, "ooh, it's a Lancer, it must be fast." Well sir...that is just their fault, not Mitsubishi.
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