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Old 11-29-2006, 09:42 AM   #4
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Default Kelley Blue Book's Announces Winners of 2007 Best Resale Value Awards

Kelley Blue Book's Announces Winners of 2007 Best Resale Value Awards

Press Release:
Consumer Advice for Finding New Cars With Minimal Depreciation
Down the Road

The leading provider of new and used vehicle information, announces the
2007 model year winners of its annual Best Resale Value Awards. Since
depreciation (or loss of value) is typically a consumers' biggest expense
during the first five years of vehicle ownership, these awards, like all of's information services, are designed to help consumers make more
informed car-buying decisions.

The following awards recognize automakers' outstanding achievements in
design, engineering and production. They are based on projections by Kelley
Blue Book's expert staff of market analysts encapsulated in the Kelley Blue
Book Residual Value Guide. These prestigious awards honor vehicles expected
to maintain the greatest proportion of their retail price after five years
of ownership. Low-volume vehicles and vehicles with a Manufacturer's
Suggested Retail Price of more than $60,000 are excluded from awards

Honda and Acura (tie)

COUPE: Honda Civic PICKUP: Toyota Tacoma
WAGON: Volkswagen Passat VAN / MINIVAN: Honda Odyssey

2007 BEST RESALE VALUE: TOP 10 MODELS (in alphabetical order)
Acura TSX Pontiac Solstice
BMW 5 Series Scion tC
Honda Civic Toyota Prius
Lexus IS Volkswagen GTI
MINI Cooper Volkswagen Eos

(All values based on the November/December 2006 Kelley Blue Book(R)
Residual Value Guide).

While most car buyers today consider sticker price one of the most
significant numbers when choosing a new vehicle, the editors at Kelley Blue
Book's recommend that shoppers consider a number they won't find
today on any window sticker, its resale value. Depreciation often is the
greatest expense incurred by drivers during the first five years of vehicle
ownership. An average vehicle will only retain about 35 percent of its
original value after a five-year ownership period, meaning that a $20,000
new car today will only be worth somewhere close to $7,000 after five
years. Vehicles with average or below-average resale values are generally
plentiful in the marketplace and easy to find, such as models often found
in rental fleets. But certain vehicles are projected to hold their value
better than others. Vehicles that maintain their value best generate
consumer enthusiasm. Frequently they are in limited supply and high demand.

Vehicle shoppers can take several factors into consideration when
buying a car to determine a vehicle's future value. Certain features
available on new cars today will be desirable by a majority of used-car
buyers three or five years down the road, and these features will help the
vehicle maintain more of its original value. In-market shoppers should
consider the following options in their next new vehicle to help better
retain its value. First, choose a popular exterior color, such as black,
white or silver. Then select equipment that many buyers want. Included on
this list are: antilock brakes (ABS), alloy wheels, CD player/CD changer,
parking sensors, navigation system, sensing cruise control and
leather-covered seats. At the same time, avoid less popular colors and go
easy on customization.

"Vehicles that are painted in odd colors and vehicles that have been
overly personalized will be desired by a smaller group of people down the
road," said Jack R. Nerad, executive editorial director and executive
market analyst with Kelley Blue Book's "That will negatively
affect their resale value."

While the company's Residual Value Guide has been published since 1981,
Kelley Blue Book established its annual Best Resale Value Awards in 2003.
Kelley Blue Book's residual values are projections based on current vehicle
data, market conditions for each vehicle, competition in segment,
expectations of the future economy and the combined experience of Kelley
Blue Book's team of market and pricing analysts. Values reflect projected
future wholesale pricing for clean, reconditioned vehicles at the end of a
five-year lease period. Kelley Blue Book's residual values are used by
banks, financial institutions, governmental agencies and the automotive
leasing industry.

For more information about Kelley Blue Book's Best Resale Value Awards,
please visit
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