My wife received a $20 off coupon from our dealer for her Birthday. It said it's good for service and parts. I went on the dealers Parts eStore and plugged in the part numbers for the oil. The regular price for the gallon is $29.95. The eStore price is $25.46. The regualr price for the quart is $7.69. The eStore price is $6.50. With the the $20.00 off coupon. The oil came to $18.46 total. So that's $3.08 a quart. This is the high Moly SM stuff too.