Thread: ('93-'01) Kelley Blue Book on the WRX
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Old 04-17-2001, 01:59 AM   #6
Kevin Thomas
Street Racing Instructor
Member#: 110
Join Date: Jul 1999
Location: 1997 OBS, 1996 SVX, 1988 RX
1989 1989 XT6


Part of the problem here is that Subaru conveniently leaves out the "Impreza" part when mentioning the WRX. They always refer to it as the "Subaru WRX". I think it's causing people to think that the Impreza and WRX are two completely differenct models.
Exactly! You hit it right on the nose Bryan. I don't think Subaru marketing wants people to associate the WRX with the Impreza. Those who don't know any better will just think of it like an Ford Escort GT is to a regular Escort, if they added the word Impreza before WRX. Seems like a smart marketing strategy.

[This message has been edited by Kevin Thomas (edited April 16, 2001).]
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