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Old 03-02-2009, 01:34 PM   #1
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Default Iosis Max Shows Next Ford C-Max

This dramatic Ford concept, called Iosis Max, shows the look of the next C-Max mini-MPV, due in 2010 - and the next generation of Focus will follow suit in 2011.

The Iosis Max is a four-seat hatchback with a high seating position. It eschews van-like sheet metal in favour of much more “emotional” styling. Chief designer Martin Smith told Autocar, “The Iosis Max is a store of design cues and signature elements that will be evident on the next generation of Focus-family models.”

The Iosis Max gets a more prominent trapezoidal lower grille that’s closer to the gaping mouth that beefs up the face of the Focus RS. There’s also a new upper grille that doubles up as the plinth for the Blue Oval badge.

See more pictures of the Iosis Max

The body detailing is clearly influenced by the new Fiesta, whose strong styling line on the body side also rises aggressively up the belt line.

The Iosis Max also previews a few outlandish details that are unlikely to make production, including twin sliding rear doors and the absence of B-pillars. There’s further experimental tech in the rear hatch; its complex hinges would be a nightmare for production engineers.

In contrast, the idea of a separate hinged window in the rear hatch is a production reality - it features on several rival models - and it would be useful in practice, allowing owners access to the boot in confined spaces.

Inside, the seats hang off the centre tunnel, creating usable space under the seat squabs. The dashboard is a complex multi-piece design that gives clues about future Ford fascias with more sculptural shapes, rather than today’s simpler surfaces.

The concept is powered by a 1.6-litre, four-cylinder Ecoboost engine with 177bhp. When the motor is paired with Ford's Powershift dual-clutch transmission and equipped with stop-start and an intelligent alternator, computer simulations suggest that it will emit 125g/km of CO2, identical to today’s 90bhp 1.6-litre diesel C-Max.

The 1.6 Ecoboost engine is very close to production and is tipped to be introduced late next year in the new C-Max.
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Old 03-02-2009, 01:42 PM   #2
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Default Fords Design Cief on C-Max/New Design Lang.

Ford's Iosis Max is one of the biggest concept cars of the Geneva show. But as Ford's European design director Martin Smith explains, the Iosis Max will have a major influence on the next C-Max and Focus.
Read more about the Iosis Max, Ford's radical Geneva concept
See our extensive gallery on the Iosis Max
What’s the thinking behind the Iosis Max?

It is the third Iosis concept, all of which are designed to communicate Ford’s new design strategy. We’ve just renewed our smallest models [the Ka and Fiesta] so now it’s time to think about our C-segment range.
Where does the Iosis Max fit into the future Ford range?

Ford has built up a particular competence in designing family cars and MAVs [Multi Activity Vehicles], particularly with the S-Max, which attracted more people to Ford than we could have imagined. This concept is not the production car, but we want to develop the MAV into the next phase, something more dramatic and expressive. We want to show that a small people-mover can be an exciting design, something expressive and desirable — a compact car that’s dramatic.
It’s very different from the current C-Max. Will the next C-Max and Focus start to converge into one vehicle?

In real life this concept is the height of a proper MAV, not a five-door hatch. We feel that some customers want high-point driving positions and some want low ones.
What about the unusual doors and hatchback?

The Max has a double-hinged tailgate, which can be opened in confined spaces, and rear-hinged doors, which make it easier to get into the rear in a car park. Even the bonnet is designed to hinge over against the windscreen.
But surely the interior is too dramatic to make it into production?

We want to get more sculpture and expression into the design of the instrument panel, taking it to the next level. Many of the interior volumes are slim and slender. We’re also looking to eliminate buttons, so we’re exploring touch screens and touch-sensitive surfaces.
The next generation of Fords will have to be sold globally. Will Kinetic Design appeal to all markets?

We think tastes are converging because the global information channels allow people to know about new trends and products immediately. With the Fiesta, which is aimed at design-aware younger customers around the globe, we found potential buyers had similar expectations and aspirations.
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Old 06-26-2009, 08:16 AM   #3
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Default Video/Ford Iosis Max

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Old 06-26-2009, 08:25 AM   #4
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1.6 Ecoboost is what the Fiesta needs in the US.
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