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Old 01-12-2022, 08:24 AM   #1
Scooby Guru
Member#: 73805
Join Date: Nov 2004
Default Mercedes-Benz reportedly killing off wagons by 2030


Mercedes-Benz reportedly killing off wagons by 2030

German report claims luxury car-maker will end Estate and Shooting Brake production this decade.

Mercedes-Benz will reportedly end production of all traditional wagon models to focus on SUVs by 2030.

That’s the word out of Europe, where a report by Automotive News’ German affiliate Automobilwoche on the weekend cited “not enough demand for the station wagon… in the mega-markets of the USA and China” as the reason.
Passenger wagons, or Estates in Mercedes-speak, have for decades been a staple diet for the European market, in which Audi Avant and BMW Touring models have long been strong sellers.

However, the repercussions back home in Australia will be almost non-existent, where the Mercedes-Benz C-Class Estate and E-Class Estate have already been axed.

And when the all-new W206-generation C-Class lands Down Under in March after several semi-conductor and other COVID-19 related delays, the once top-selling mid-size passenger model will initially only be offered sedan guise, followed by two-door coupe and cabriolet body styles.

While Mercedes-Benz now has a 10-strong range of SUVs including two EVs – comprising the GLA, EQA, GLB, GLC (its top-seller), GLC Coupe, EQC, GLE, GLE Coupe, GLS and G-Class – the E-Class All-Terrain crossover has been discontinued and the new C-Class All-Terrain will only be sold in Europe.

That leaves Aussies with only a few mid-size wagon options from prestige brands, including the Audi A4 Avant, BMW 3 Series Touring and Volvo V60 Cross Country.

nd while the Volkswagen Passat sedan has been killed off, the wagon version of the long-running German nameplate will continue alongside the Skoda Octavia wagon as a more affordable European wagon option.

Indeed, the culling of Merc’s wagons will be a more significant loss in other markets, where the CLA-Class Shooting Brake (not sold in Australia) is set to disappear from the line-up from 2025, according to the report.

Before then, however, when the German brand’s larger new E-Class arrives in a year or so, it will be offered with a host of electrified powertrain options – but not a wagon derivative for the first time.

Mercedes-Benz COO Markus Schafer has previously spoken of dwindling demand for traditional wagons and the brand’s renewed focus on electric vehicles, and the Automobilwoche report suggested the luxury car-maker may consider other options for European wagon-lovers, such as high-riding electrified sedans.

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Old 01-12-2022, 02:46 PM   #2
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Join Date: Aug 2004
Chapter/Region: MAIC
cool dad II da


Too bad we didn't get this car. So kill away.
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Old 01-12-2022, 04:12 PM   #3
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Chapter/Region: SCIC
Location: Anaheim
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Not surprising, sadly. RIP.
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Old 01-12-2022, 05:05 PM   #4
Papi Chulo
Member#: 53794
Join Date: Jan 2004
Chapter/Region: RMIC
Location: Boner kill city
... 2017 BMW M2
2017 F-150


Always wanted an AMG Wagon. Those things are damn awesome.
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Old 01-12-2022, 10:20 PM   #5
White out
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Join Date: Oct 2003

I recently heard that the E class wagon (non-AMG) had the highest net-worth ownership outside of supercars. An 'old money' buy.
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