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11-26-2012, 05:52 AM | #1 | |
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Report: Cadillac CTS sales nosedive as buyers look at the new ATS
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11-26-2012, 09:44 AM | #2 |
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Well, let's go ahead and make the ATS-V now.
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11-26-2012, 10:54 AM | #3 |
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11-26-2012, 11:33 AM | #4 |
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The fact that there isn't much difference in price, doesn't help matters any.
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11-26-2012, 01:11 PM | #5 |
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11-26-2012, 01:23 PM | #6 |
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CTS buyers aren't going to end up in an ATS. It's a nimble little car, but WAY to small to be anyone's choice over a CTS.
First hand experience, we just got one as a rental for the next few weeks while the wife's tribeca is being repaired from hitting a deer. I literally feel claustrophobic in the ATS. I will say the CUE system is pretty sweet though! |
11-26-2012, 03:09 PM | #7 | |
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11-26-2012, 03:25 PM | #8 |
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Correct. There are people that want American luxury, and don't want FWD/Buick or Lincoln TownCars.
Caddy has been the only real game in town with the CTS being the only one. Now that ATS is here, they can downsize and get better gas mileage. --kC |
11-26-2012, 04:56 PM | #9 |
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Isn't it ironic after Caddy's efforts to go small with the CTS, used to elicit so much doubt from journalists/analysts, given the ages-ago failures of small Cadillacs.
Now, the smaller, the better. It makes a big difference whether the small car is just a scaled-down version of land-yacht technology, or if it's this sweet spot of lightness, handling, and efficiency as a small car should be. |
11-26-2012, 09:31 PM | #10 | ||
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I wouldn't want anything smaller... better gas mileage might be nice, but I'd lose to much in the trade. The ATS trunk is small... like WRX (plus a little) small. |
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11-26-2012, 09:54 PM | #11 |
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ATS /v wagon?
Droooool. |
11-26-2012, 11:44 PM | #12 |
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Wonder if Cadillac makes more money per vehicle on CTS or ATS.
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11-27-2012, 06:10 AM | #13 |
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11-27-2012, 08:49 AM | #14 |
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As big as the CTS is, I found it to be lacking the room you'd expect it to have.
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11-27-2012, 09:03 AM | #15 |
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Haven't seen one. Actually, I haven't seen any ATS wagons. Doesn't mean they aren't in the works as a future model though.
I don't know if it's still true, but historically GM has lost money on all their cars just to be competitive in the market. Their manufacturing costs (labor) are higher than their competitors thanks to old UAW contracts that they can't seem to get rid of. GM makes up the difference and sees profit from crossovers and trucks. I don't know if you can ask which one they make more money on. It might be a case of which one loses less . I would expect the ATS will cost more for the moment just because it is an all new platform. The tools and any new capital investment for manufacturing and assembly hasn't been paid off through years of rolling costs into the price of vehicles. |
11-27-2012, 09:42 AM | #16 |
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11-27-2012, 09:45 AM | #17 |
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Not true. Old GM had ~78/hr in labor costs, New GM has ~56/hr in labor costs. About the same as Toyota.
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11-27-2012, 10:12 AM | #18 |
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You can knock over $12,000 off end of year CTS models if you go to right dealer and know how to negotiate.
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11-27-2012, 04:05 PM | #19 |
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Umm...wouldn't this make people opt for more car usually? I find I'm always in the minority when I prefer smaller cars. Most luxury car buyers, even those who want sports sedans, don't think the CTS is too big.
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11-28-2012, 12:26 PM | #20 | |
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Death of the V wagon... not really surprising though, but has implications that an ATS wagon will likely never happen.
http://www.carbuzz.com/news/2012/11/...eaven-7711776/ Quote:
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11-28-2012, 12:56 PM | #21 |
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BOOOOOooo!@!!!!
--kC |
11-29-2012, 06:44 AM | #22 |
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Dogonit I like wagons...
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11-29-2012, 03:10 PM | #23 |
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GM is still struggling to be competitive with their $56/hr when most of their competition is around $47/hr. Not a huge difference and certainly better than what it's been. Still doesn't fix the fact that they are losing money on most of the cars they sell. I hope that turns around once the years worth of new development and cutting out costs makes it's way to market with newer vehicles over the next few years. To rid themselves of the overhead and built-up losses they need to design their way out of the old, expensive platforms and processes. That can't happen overnight in such a large, global company.
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11-29-2012, 06:28 PM | #24 |
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Oh GM, always your own worst enemy.
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12-20-2012, 04:51 PM | #25 |
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The CTS wagon has a higher base price than the SRX crossover. Given that many buyers already prefer crossovers, it's not terribly surprising that the wagon didn't sell well. Even within its own brand it was pushed into an impossibly small niche.
It was also priced higher than the 3-series wagon and A4 Avant. Even though the CTS is a bit larger, I would imagine those two cars stole a lot of its sales as well. |
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